11 Dec
Posted by: Martin Edic in: Blogging, Book Reviews, Reputation, Social Media Marketing, The Experience Architects
Franke is a visual blogger living in Toronto who researches, illustrates and writes amazing visual blog posts about personal action in the fight against climate change. Her latest tells the shocking story of how Canada became one of the largest greenhouse gas polluters on the planet (clue- oil shale sands are very bad).
Franke is a [...]
11 Dec
Posted by: Martin Edic in: Business models, Facebook, Product Development, Social media monitoring, The Experience Architects, Twitter
When Facebook changed its privacy controls this week a lot of people saw it as an attempt to open up access to their information by changing the default preferences to allow more of your info to be accessible. This would particularly benefit marketers. I think there is something entirely different going on, a strategic change.
With [...]
09 Dec
Posted by: Martin Edic in: Blogging, Business models, Product Development, Social Media Marketing, The Experience Architects, Uncategorized, entrepreneurship
Can a book project be a start-up?
I’ve been looking for a start-up to get involved with in 2010. I’ve also been working on a book proposal. It dawned on me that the book proposal is my start-up. The proposal is a business plan. The literary agent is a business development person. The publisher is both [...]